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Thursday, 27 November 2014

Range Rover Evoque vs. Landwind X7

Jupiter's personal opinion is that regular Range Rover's are bought by footballer's wives*, and Range Rover Evoques are bought by footballers wives' hairdressers. So that's OK, not target markets that include Jupiter, but I'm sure highly lucrative markets for Jaguar-Land Rover. So I'm sure it does immensely peeve them that someone has decided to run their sexy best seller through a Xerox machine.

Which is what has happened in China. The Wall Street Journal tell us that J-LR's ire has been raised by the 'Landwind X7', which, as well as having a vaguely fart-like name, is the spitting image of it's distant British non-relative. Let's crudely Paint Shop off the name badges and see if we can tell the difference, huh?

Range Rover Evoque Landwind X7